The Frauenthal Center for the Performing Arts, formerly known as the Michigan Theater, was built in 1929 by Muskegon’s own movie mogul, Paul Shlossman. His trademark camel-hair coat, the way his hat tipped over one eye, and his striking demeanor were all clues to Schlossman’s colorful life as a showman.
Between 1915 and 1917, the Schlossman Company contracted architect C. Howard Crane to design three of Muskegon’s great theaters – the Rialto, Majecstic and Reagent theaters. In 1920 Schlossman’s movie empire expanded when he was appointed secretary-treasurer of the Strand Amusement Company of Muskegon Heights. He ardently built the Strand Theater on Broadway in the Heights.
Along with Crane, Schlossman took a personal interest in the design of the Michigan Theater. Built as a theater for “100% all talking motion pictures,” the cost was a mere $690,000. The theater opened on September 17, 1930 receiving rave reviews from the community, as patrons were awed with its “extraordinary beauty and grace.” An advertisement in the Muskegon Chronicle proudly stated, “With the opening of the new Michigan Theater, Muskegon can boast the best in Michigan, outside of Detroit, and second to none in the United States for a town our size.”
Sooner than later, renovation was due once again in the main theater. To this end, in 1992 the Community Foundation funded the creation of a master plan. $16 million in capitol needs were identified and Muskegon County voters were asked to approve a bond issue. Through their generosity the work began in 1998.
Schlossman and Crane’s vision of a Spanish castle had been restored to the theater, along with many accessibility and safety improvements. All lighting, sound and rigging was brought up to the highest current technology and was greatly expanded. Additionally, a new two-level lobby was built connecting the foyer of the old theater with the lobby of the Hilt building. The lower level holds a 100 seat restaurant and bar and additional restrooms.
Continuing to improve the quality of life for the residents of Muskegon County, the Community Foundation for Muskegon County remains committed to the Frauenthal Center for the Performing Arts and its future development. Many exciting performances continue to grace the stage of the Frauenthal Theater.
